e-mail: AlanH@jafi.org

Alan Hoffmann
Director-General and CEO – Jewish Agency for Israel

As of March 2010, Alan Hoffmann is the CEO and Director General of the Jewish Agency.

Since his Aliyah from South Africa in 1967, Alan's professional life has been dedicated to promoting Jewish community and Jewish Education, initially as the director of The Young Judea Year Course.   After three years of doctoral study at the Harvard School of Education, he spent 13 years at the Melton Centre for Jewish Education at the Hebrew University, including six years as its Director.  Subsequently, Alan served as the Executive Director of the Council for Initiatives in Jewish Education (CIJE) in New York and in 1997 was named the head of the Mandel Center for Jewish Continuity at Hebrew University.  In February 2000, he became the Director General of the Education Department of the Jewish Agency. 

Under his leadership, the Agency's Education Department developed such groundbreaking initiatives as MASA Israel Journey and MAKOM – a think-practice tank focused on re-imagining the place of Israel in Jewish life.  He led the department to play a central role in training inspiring educators, developing compelling content, and promoting transformative Israel experiences that together encourage Jewish identity as well as a connection to the Jewish People and to Israel.

Since 2010, as CEO and Director General, Alan has led the strategic refocusing of the work of the Agency coupled with major reorganization and efficiencies.